Carefully navigating both buyers and vendors through the sales process in an open, transparent manner is the key to successful results and minimising stress for all parties.

8 The Boulevarde, Lilyfield

Mark Bowis recently sold 8 The Boulevarde, Lilyfield, where plenty of insightful advice and skillful navigation of the process resulted in delighted vendors and buyers. Mark comments, “The property was a spacious two-bedroom double-fronted home on a good-sized block with parking and great potential to further renovate and/or extend, so it had plenty of appeal.

We provided the vendors with ideas on how to best present the home, which included a number of small jobs, some maintenance, de-cluttering and strategic positioning of furniture. This advice was based on the type of property and an intimate knowledge of the buyer demographic that would be attracted to the home and what they would react positively to.

We had a really strong response to the marketing campaign, which saw 149 groups inspect the home, 90 email enquiries, 40 contracts issued and seven buyers making offers before auction. We provided recommendations on how buyers should approach the negotiation process in order to put themselves in the best position to purchase.

Our intention was to continue working towards auction day, however with a buyer putting forward an unconditional offer on a contract we had to quickly adjust the process. This resulted in us negotiating with multiple parties over a 24 hour period. It was important to manage this process fairly for everyone, making sure all interested buyers were aware of how it was going to run and allowing them enough time to make an unconditional offer. We made sure the proceedings were completely transparent with all offers being disclosed to all interested parties. In doing so, buyers knew exactly where the process was at and could make an informed decision if they wished to proceed.

Mark Bowis – Sales

The successful purchasers came from our buyer database and were introduced to the property in our off-market preview period the week before the auction campaign commenced. They expressed interest upon their initial inspection and highlighted their desire to secure the home prior to auction, inspecting the property two more times. We maintained consistent and clear communication with them and were able to get them to a position where they were able to make an unconditional offer. As they had a baby on the way, they wanted a shorter settlement so we negotiated terms for a four-week settlement.

The ultimate sale price of $1.925m set a record for a two-bedroom, one-bathroom semi in Lilyfield, which highlights the inherent strength in our market and the value of vigilant buyer management.”

Buyer work

It’s what we do behind the scenes all day every day that matters most 

At Cobden & Hayson we know what it takes to help you through the buying process. We conduct weekend, mid-week and private inspections to ensure potential buyers can view a property at a time that suits them. At C&H we have a centralised database shared between five office locations with an avg of 600 new buyer’s being entered each week. We inform eager buyers of the freshest new property listings through email, text or a phone call providing them with an opportunity to view a property before it’s listed on public real estate portals. We build close relationships with buyers with our aim being to link them with their ideal new home all the while providing them with accurate area information, so each buyer can make a smart buying decision. If you’re looking to buy, we’d love to help you today.

Posted in Balmain Office, Inner West, Prestige Home, Property, Uncategorized on 1st October, 2020