2 Rumsay Lane, Balmain
Address: 2 Rumsay Lane, Balmain

2 2 1

Sold, 14th July 2022

Agent: Ada Mastronardo

78

Groups inspected

23

Days on Market

14

Contracts issued

278

Enquiries

It’s rare to find an entry level freestanding home in Balmain, so demand for 2 Rumsay Lane, Balmain was expected to be strong from the outset for the two-bedroom residence with parking and dramatic city views. However, it was Ada Mastronardo’s well thought through auction campaign, strategic marketing and buyer insight that were instrumental in securing an impressive result and a quick sale in a declining market.

Ada comments, “It was the vendor’s trust in our team, our reputation for honesty and our no-pressure approach that secured this listing. We agreed upon an auction strategy to leverage the strong interest that we were anticipating, backed up by a powerful internet-based campaign and a focus on ensuring that the home looked its very best for sale. Through years of experience and a sound knowledge of buyers’ preferences, we provided astute advice on how to prepare the property for the right target market in order to maximise the sale. We were also instrumental in project managing much of the work – it’s this added value service that clients turn to us for.

“There were some complexities with the sale in that the property was one of three in a strata plan and the owners corporation had lodged a DA with the council to transfer the title to Torrens Title. This uncertainty had the potential to place doubt in buyers’ minds so we were sure to build their confidence around this process.

“As expected, there was plenty of interest in the property, which was in an affordable price range for a freestanding residence. A total of 78 parties inspected the home, with more than 10,000 online visits and 14 contracts issued.

“Given the level of attention, we were able to secure a solid buyer and ultimately sold the home prior to auction on 14 July 2022 after 23 days on market for a great result of $1.85m.”

Ada Mastronardo

Ada
Mastronardo

0410 698 019